Sample brief and response

Corporate Video Brief

Business- Leigh Tutoring

Contact/client- Keely Kingswell (Owner of Leigh Tutoring)

Video-

A video to promote the business, and inform potential clients on what it offers and how it will be achieved.

Information which must be stated-

Style/Look-

Showing the business as a friendly, safe environment.

Logo-

Must be shown at least twice, at the beginning and end of the video.

Copyright-

Keely Kingswell owns the rights to the logo and business name. Music will be used with permission, or, taken from an un-copyrighted software such as SoundTrack Pro.

Target Audience-

Parents who seek a tutor for their child/children approaching their 11 plus.

Distribution-

Video will be placed onto Leigh Tutoring official site, owned by Keely Kingswell.

Payment-

Volutary work, being added to my portfolio. No payment or funding needed.

 I prepared a brief to go through with my client, with prepared questions so I could gather all the information i need to start planning for my promo video. I felt the first meeting was a great success, and through combing my creativity with the clients ideas we can create a successful video which will be beneficial to the business.